JoKay Events: managed marketing, social media management and more
The owners of JoKay Events were running their own marketing between events and it showed: sporadic posting, an out-of-date website and no follow-up with past enquiries. We gave them one dedicated account manager and a monthly plan that covers content, the website, email and paid social, so they could get back to running events.
The challenge
Where the business stood when we started.
- Posting only when there was time, so social channels went quiet for weeks between events.
- Website galleries and packages months out of date, with enquiries landing in an inbox nobody checked daily.
- No email list activity, so past clients and warm enquiries never heard from the business again.
What we delivered
The work, in the order we did it.
Strategy and calendar
Audience, platform mix and content pillars agreed. First monthly calendar approved in one 30-minute call.
Website refresh
Galleries, packages and testimonials updated, enquiry form routed to the CRM with instant notifications and automatic replies.
Content and community
Reels, carousels and stories produced weekly from event footage, with comments and DMs answered daily.
Email and paid social
Monthly newsletter and seasonal offers to the list, plus Meta campaigns around peak booking periods, tuned on enquiry cost.
Before and after
Monthly figures from the client's own tracking, comparing the month before we started with month six.
Sometimes, it feels like she wants us to succeed even more than we do.
What made the difference
Three things worth copying.
A single dedicated manager replaced the owners as the marketing department, which was the real result they were buying.
Consistency beat cleverness: weekly posting and daily replies tripled enquiries without a bigger budget.
Email to past clients produced repeat and referral bookings at almost no cost.
Want results like these?
Book a free strategy call and we will map what JoKay-style growth looks like for your business.
- Free written gap report
- Clear scope and pricing on the call
- No long contracts
Prefer to talk? Call (571) 370-3422, Monday to Friday, 8:30am to 5pm CT.
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